Campaign dates: Mar 2022 – Sep 2022
Meetings scheduled
SQLs generated
Target Industry
Computer Software
Company Size
51 – 200
Target Location
USA
This company is a digital accessibility innovator and a leader in the web accessibility industry. They create advanced web solutions from websites, as well as applications to pdfs, all while ensuring ADA compliance without refactoring your website’s existing code.
The client provided Whistle with a list of users based on who had downloaded and installed the free widget. As a product-led company, their difficulties did not lie in their ability to find leads. The main issue they were facing was a team and a process that could convert those free trial users into paid users.
Whistle stepped in strategically, in a sales-assist capacity. Two Whistle Appointment Setters prospected the list provided by the company in order to identify and migrate the trial users onto the paid widget. They were assigned the specific tasks of booking and holding meetings with clients in order to “close” the deal.
Campaign dates: Mar 2022 – Sep 2022
280
meetings scheduled
140
SQLs created
12
deals closed worth $43K
22
resellers were signed up
9
sales converted from those resellers
46
SQLs were still in progress
$60K
in SQLs still in progress
13
meetings still to be held
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