On this first episode of the PipeCast, I speak with Richard Smith, Co-Founder of Refract about navigating the challenging budget issue.

When faced with an objection about budget, do you counter with an offer, nurture or neither? Does this tactic differ by stage in the deal?

Refract helps companies increase deal velocity and decrease missed opportunities, through improved sales conversations. You can learn more at www.refract.ai.

Catching a Whale for Busy Entrepreneurs

Catching a Whale for Busy Entrepreneurs

Introduction Regardless of what founders may share, every B2B startup wants a big brand name on their investor deck - it’s not just for social clout, but for what it represents: being trusted, secure and stable enough to be chosen by an industry leader, who hopefully...

The Customers You Never Knew You Had

The Customers You Never Knew You Had

It started out as a pain. In an interview with the BBC, she told them “It could take a whole semester to learn the very basics. Even the simplest tasks, like exporting a high-quality PDF file, could take 22 clicks.” She dropped out of university, turned the agitation...