A comprehensive employee engagement platform, successfully navigated challenges in a saturated market and elevated lead generation efforts, fostering meaningful interactions to stand out and thrive in the competitive landscape.
Campaign dates: Sept 2021 to Feb 2022
64
Meetings Scheduled
1
Full Time SDR
Target Industry
HR Technology
Company Size
No Data
Funding Stage
No Data
Target Location
No Data
About this client
Increase number of leads in general – outbound. Linkedin/Cold Calling/Emails
Most opportunities came from HR Manager, HR Director and VP HR in textiles, FMCG Manufacturing, Credit Unions, Healthcare/Fitness
Target markets were saturated
Not enough lead generation
Challenges
Increase number of leads in general – outbound. Linkedin/Cold Calling/Emails
Most opportunities came from HR Manager, HR Director and VP HR in textiles, FMCG Manufacturing, Credit Unions, Healthcare/Fitness
Target markets were saturated
Not enough lead generation
Solutions
Investigate new markets/geos – less saturated geos
Suggested they ramp up their sales team to drive sales conversions. Mutually worked together to understand the best way to attack the outbound sales approach. Worked with the marketing team about messaging and online ads – and connecting that with the cold calling, linkedin and email approaches.
Results
Campaign dates: Sept 2021 to Feb 2022
1
full time SDRs
64
meetings set by Whistle SDRs
Sales development & GTM resources
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